Staff Profile - Kate Gilroy Unit Head, Digital Design and Production
“A good website should meet the audience’s requirements and be accessible,” Kate Gilroy explains.
For a year now, Kate has been working to redevelop the EPA’s current website.
“This redevelopment is about ensuring we are giving the audience what they are looking for and it’s easy to navigate,” said Kate.
“This involves not only making sure it works well on desktops and phones, but also that it can be easily interpreted by assistive technologies, such as screen readers and Braille translators, so that it is available to everyone.
“To determine what information the EPA’s audience is looking for, we conducted a survey and it confirmed to us just how diverse the EPA’s website audience is.
“We also undertook a number of workshops to determine the information users required, and to test the structure of the site, navigation and language.
“The workshops provided a good insight into how community members interpret information and talk about the EPA. Sometimes organisations can get trapped into using technical terminology that’s not easily understood by the general community.”
Kate comes to the EPA from the University of Technology Sydney where she previously managed their website for 10 years.
“I enjoyed working at the University but was ready for a change, and the EPA offered an exciting new opportunity in a field that I support. The EPA is a fantastic organisation and I enjoy working with such a diverse range of people.
“I‘ve learnt a lot about recycling since joining the EPA and have been able to make some improvements at home to reduce waste and recycle more.
“I am an enthusiast for active transport, and enjoy walking and cycling to work and this is something the EPA really supports.”
The new website will be launched in the middle of next year.